Volume 25, No. 1 (2025)
Articles
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Emerging Rental Markets: A Geospatial and Economic Analysis of Urban Housing in India
Nicole D'Silva
Pages: 1-30
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Mind Mastery: Unlocking Enduring Workplace Happiness
Mr.Nilanjan Basu , Dr. M R Jhansi Rani
Pages: 31-43
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CHALLENGES AND OPPORTUNITIES IN FINANCIAL ACCESSIBILITY FOR WOMEN ENTREPRENEURS: A STUDY OF MUCB'S POLICIES IN NORTH GUJARAT
Nikunj Kumar Parmar, Deepti Singh
Pages: 44-58
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FINTECH A SCOPE FOR FUTURISTIC BANKING SOLUTION: A SYSTEMATIC REVIEW OF 2016-2024 CO-CITATION ANALYSIS
Monalsha Chand, Nandini Dhyani, Emmanuel Elgin Gabriel, Bharat Bhusan, Prakash Bhatnagar
Pages: 59-79
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A Study on Chartered Accountants role in the Digital Ecosystem of Financial Services in Western Mumbai.
Dr. Rakhi P. Madnani , CA Pravin Pawar , Gopalkrishna Mahendra Chodnekar
Pages: 80-90
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“An Empirical Analysis of Financial Risk Tolerance and Risk Capacity with respect to Investment Strategies”
Dr. Priti Aggarwal
Pages: 91-110
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Impact of COVID-19 on User Awareness and Adoption of Mobile Banking Services
Mr. Tara Shankar Chatterjee, Dr. Rajesh Kumar Vishwakarma
Pages: 111-123
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UNDERSTANDING THE SIGNIFICANCE OF UPSKILLING, RESKILLING AND DESKILLING IN THE IT/ITES ORGANIZATIONS AND ITS IMPACT ON BUSINESS EXCELLENCE
Preeja Sreedhar, Dr.Seema
Pages: 124-135
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Risk Perception, Risk Appetite, and Investment Behavior: Insights from Indian Equity Investors
Sankha Subhra Deb, Dr. Sujit Deb
Pages: 136-144
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The Role of Marketing Information in Shaping Organizational Marketing Plans
Dr. Akhtar Ali Sayyed, Prof. Suraj Sharma, Dr. Shravasti Jain, Prof. Nidhi Molgi
Pages: 145-158
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A QUALITATIVE STUDY ON PERCEPTION OF GEN Z’S OF MUMBAI ON LIFE INSURANCE PURCHASE
Mr. Kunal Mitra Mustaphi, Dr. Lakshmi K S
Pages: 159-167
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AI-Driven Insights for Sustainable FMCG Marketing: Understanding Purchase Intention of Organic Consumers in Karnataka
Rashmi K M, Rakesh N, Shobha B K, Netravathi N
Pages: 185-202
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Harnessing Artificial Intelligence for Sustainable Marketing: A Conceptual Framework Integrating Consumer Analytics, Personalization, and Ethical Imperatives
Dr. Shabista Booshan, Dr. Kanchan G Rajput, Dr. Bharath Booshan M S
Pages: 203-212
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SUBOPTIMAL EMINENCE OF ONLINE INFORMATION IN SOCIAL MEDIA PLATFORMS AND BEHAVIOUR OF YOUNG ADOLESCENT INTERNET USERS
Prof. Anitha B.M. D silva, Prof. Manjunath SK, Mr. Vaibhav Sorcar, Dr. Purushottam Bung.
Pages: 213-223
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Evaluating Financial Performance and Social Outcomes of Gender-Focused Exchange-Traded and Mutual Funds: A Global Secondary-Data Analysis
Geetanjali Kapur, Swati Shrivastava
Pages: 224-244
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